One of the best parts about being a PR professional is getting to know a wonderful variety of people and discovering their passions along the way. Over the past few weeks, I have devoted a lot of time to “new client immersion” with Royal Palm Chocolates of Naples, Fla., owners Philip and Stephanie Fincher and their strategic manager, Sam Hernandez. How to describe this experience? In a word: sweet!
One of the most enjoyable and rewarding aspects of working on the agency side of public relations is the diversity of businesses you can explore and share with the world. Continue reading Spice up your PR life!→