Posted by admin On January 3rd
Starting a New Year opens the door to a fresh start, but in the world of public relations, we are always on the cusp of something new, no matter what the calendar says. To remain valuable to our clients, we must always be among the first to gather, process and present new information – seeking out what is relevant, helpful and informative should be second nature. And that’s what I love about this profession… Read the rest of this entry »
Posted by admin On July 11th

Zumba…it’s described as an exhilarating, effective, easy-to-follow, Latin-inspired, calorie-burning dance fitness-party™ and today I experienced it for the first time. Since for me the lines between work and play are hopelessly blurred, I can’t help but discover important lessons in this one hour event. As a matter of fact, there are three things I learned today… Read the rest of this entry »
Posted by admin On July 5th
As I was logging on this morning from my mountain retreat, I was thinking how grateful I am that our house is wired for wireless and how easily I can work from here when I landed on Anne Tergeson’s article in today’s WSJ.com, “When Guests Check In, Their iPhones Check Out.” I stopped what I was doing to read it, and I started thinking… Read the rest of this entry »
Posted by admin On May 17th
Recently, I attended an event in Fort Myers, FL called The Grande Dames Tea, The Wisdom of Age, which featured three inspiring women from our community who shared their stories and their philosophies.

One of these women was Myra Janco Daniels, founder and president of The Philharmonic Center for the Arts in Naples, FL and The Naples Museum of Art. She regaled us with great anecdotes and sweet memories, but one piece of advice really resonated with me. She encouraged the audience to “Learn something every day, and teach something every day.” I have been trying to do so ever since… Read the rest of this entry »
Posted by admin On April 14th
As an adjunct professor at Florida Gulf Coast University, I have the pleasure of teaching Public Relations Strategy to a fantastic group of motivated, inspiring students who are poised to enter their professional lives. Their recent blog post assignments reflect a diversity of interests, passions and pastimes and I will be featuring as many of them as possible on my blog over the next few weeks. Enjoy and feel free to comment!
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Posted by admin On April 3rd
As an adjunct professor at Florida Gulf Coast University, I have the pleasure of teaching Public Relations Strategy to a fantastic group of motivated, inspiring students who are poised to enter their professional lives. Their recent blog post assignments reflect a diversity of interests, passions and pastimes and I will be featuring as many of them as possible on my blog over the next few weeks. Enjoy and feel free to comment! Read the rest of this entry »
Posted by admin On January 7th
As PR professionals, our experience and APR and CPRC accreditation courses have prepared us to help our clients through the perils of media crises, rained out special events or the occasional negative feedback — but sometimes it seems that no matter how well you plan, you have to be prepared for the unexpected…

Even the "best laid plans" can sometimes take a detour
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Posted by admin On December 28th
As a myriad of New Year’s posts begins to appear, I am compelled to add to the mix with my own reflections on the PR life. And while we all tend to recount our mistakes or regrets, I recommend that you also reflect on the positive things you accomplished in 2010. This will provide you with inspiration and excitement to get your business off to a good start for the New Year. Here are a few examples of experiences we look forward to building upon in 2011…
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Posted by admin On December 14th
Posted by admin On November 24th

A country general store in the NC mountains offers an interesting encounter and a new perspective.
Although we need not wait until Thanksgiving to reflect on gratitude, the impending holiday season brings those thoughts to the forefront. And sometimes, those little reminders come upon you when you least expect it — during a visit to a little country store for example… Read the rest of this entry »